Minerals such as calcium, magnesium, and potassium are required for your pet’s bone growth, nervous system, muscular system, and ability to assimilate nutrients.

Modern commercial pet foods are a great boon to pet owners but can fall short of providing optimal nutrition. High heat and long storage times required for processing deplete nutrients. Unregulated "by-products," low-quality protein sources, and refined grains, commonly added for economic reasons, lower the bioavailabilty, or bottom-line nutritional usefulness, of the products.
Critical function in the transmission of nerve signals and contraction of muscle fibers. Key role in maintaining the normal function of the heart muscle.
Critical component of hemoglobin (the oxygen carrying component of red blood cells) and myoglobin (the oxygen carrying component of muscle cells). Deficiency can result in anemia, weakness and depression. Also an important component of certain enzymes required by the body to function normally.
Necessary for iron transport and absorption. Functions in hemoglobin formation necessary for red blood cells. Important for normal connective tissue, collagen and bone formation. Involved in the development of pigment (color) in hair. Component of and important enzyme in the body, superoxide dismutase (SOD), which is a powerful protector against free radical damage.
Necessary for normal bone development and reproduction. A component of enzymes necessary for producing energy in the body. Important for the proper functioning of superoxide dismutase (SOD).
Critical amino acid for cats. Important for vision (retinal function), normal heart function, and reproduction. Deficiency can result in feline retinal degeneration (FCRD), which can cause blindness, and dilated cardiomyopathy (DCM), which can lead to heart failure.
Important for healthy skin and coat. Zinc deficiency is usually first noted as a dull, coarse hair coat and skin lesions. Zinc is important in immunity and plays an important role in reproduction.